A shot from an iSporter Blaster Scooter commercial. | Source: Think Brilliantly

There’s a new agency on the block that’s ready to connect with toy and game industry clients.

Think Brilliantly Founder & CEO Analei Samasei’a

Think Brilliantly is a boutique marketing and creative agency founded by industry veteran Analei Samasei’a, the former longtime marketing manager at Yvolution USA.

Samasei’a has assembled a team with public relations, marketing, and design capabilities across the U.S., Europe, and Asia. Additionally, Think Brilliantly offers trade show and event support, photography, and video production.

“By harnessing a wide range of services, we can create robust and impactful marketing programs that will raise awareness of a product, service, and an overall brand,” Samasei’a says. “It is about being effective — being able to achieve success for our clients. We are 100% focused on our client’s results and will help them create a strategic plan that will crush their marketing goals and gain market share.”

Related: The Toy Book’s 2022 Innovation & STEM Issue is Here!

Members of the Think Brilliantly team have worked on projects for major retail and consumer goods clients, including Target, Walmart, Mcdonald’s, Netflix, Bacardi, Ford, and Honda.

Parties interested in learning more about the agency and its services can visit thinkbrilliantly.marketing.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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