Kidz Toyz, Billboard Partner for Musical Toys

Kidz Toyz entered a licensing agreement with Billboard for a full line of musical instruments in the U.S. and Canada.

Featuring colorful designs and a contemporary logo created by Kidz Toyz, the Billboard product line will include toy music mixers, guitars, drum-sets, and keyboards. These products are set to launch next spring.

Universal Branding and Media, an independent licensing agency, brokered this partnership on behalf of Kidz Toyz.

About the author

Madeleine Buckley

Madeleine Buckley was a Senior Editor at The Pop Insider, The Toy Insider, and The Toy Book. She covered all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.