Mattel is back in the Disney Kingdom. | Source: Mattel

The Disney princesses, plus some characters from Frozen, are getting a brand-new line of detailed fashion dolls from Mattel. Mattel regained the rights from Hasbro to make Disney Princess and Frozen dolls just last year, and they’re coming in swinging with a full collection in response.

The Disney Princess and Disney Frozen doll lines will be hitting the shelves soon and there is an absolute ton of dolls within them. The dolls all feature brightly colored premium fabrics, facial features, and designs tailored to each character. There are sets with outfit variety, side characters, and accessories.

A full roster of Disney princesses make an appearance in the Disney Princess Core Fashion Dolls Assortment: Pocahontas, Rapunzel, Moana, Jasmine, Tiana, Ariel, Snow White, Aurora, Mulan, Merida, Raya, Belle, and Cinderella. A variety of smaller versions of the princess dolls are also available with other sets and assortments. And the Disney Prince Assortment includes Prince Eric and Flynn Rider.

The Disney Princess Ballerina Assortment features Disney princesses all dressed and posed for the ballet. Color Splash Ariel has color-changing hair and a mermaid tail. And the Disney Princess Rapunzel and Flynn Rider Adventure Set has the two characters set with accessories they had at the beginning of the Tangled movie. These are just a few of the many options the new lines are offering. 

Some of the new sets have their own special gimmicks. The Storybook Sets all feature a storybook playset with little dolls to reenact favorite moments from Disney movies. These sets come in a storybook-style package with perforated pieces kids can pop out. 

Related: Mattel Blasts Off with Toys Inspired by Disney and Pixar’s ‘Lightyear’

The Storytime Stackers sets, with one themed around Beauty and the Beast and the other featuring Elsa and Olaf from Frozen, are castles with dolls and furniture accessories that are able to stack on top of one another.  The color reveal dolls include a mystery box element, with a series for Disney princesses and one for Frozen characters. Kids just add water to find out which doll and accessories are inside. 

The ever-popular Frozen has a line of dolls all its own. The Disney Frozen Core Fashion Doll Assortment features Elsa and Anna, each in two different outfits. The Frozen Singing Dolls have Anna singing “For the First Time in Forever” and Elsa “Let It Go.” The Elsa & Olaf’s Treat Car set features a full playset with Queen Elsa and the little snowman Olaf ready to serve up treats. 

With all these options and more, it’s clear Mattel is eager to have the rights back to manufacture these dolls. The new sets and fashion dolls are expected to drop this spring.

About the author

Bug Hartsock

Bug Hartsock

Bug is a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. They are also a Master’s student in biology, currently studying sleep in arthropods. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitteryoutube