Messe Frankfurt (HK) Ltd and the Guangdong Toy Association (GDTA) have signed a letter of intent to join forces in organizing the Guangzhou International Toy and Hobby Fair and the Guangzhou International Stroller and Baby Product Fair starting next year.
The GDTA acts as an industry voice to communicate with the Chinese government and coordinate with the government for industry research and survey projects. It also organizes the Guangzhou International Toy and Hobby Fair.
Trade show organizer Messe Frankfurt is responsible for Ambiente, Christmasworld, Paperworld, and Tendence. It has exhibition and collaboration experience with different industry associations and government bodies in greater China.