WS Game Company has been called on to create a new version of iconic board game Monopoly celebrating Hasbro’s 100th anniversary. The game will debut at Licensing Expo in Las Vegas June 13-15 at Booth No. G170.
“As we celebrate 100 years, Hasbro remains guided by our purpose to create joy and community for all people around the world — one game, one toy, one story at a time,” says Adam Biehl, Senior Vice President & General Manager of Hasbro Gaming. “Monopoly has long reigned as the world’s most popular board game, so it just felt fitting for us to collaborate with WS Game Company on a truly special edition highlighting our iconic portfolio of brands and characters.”
The twist on the classic board game features a board highlighting 90 notable brands in Hasbro’s history, new tokens, unique house and hotel designs, and collectible packaging. The brands featured include Hasbro favorites such as Potato Head, Play-Doh, Tonka, My Little Pony, and more.
Hasbro was originally founded in 1923 by the Hassenfeld brothers and has since found itself one of the biggest players in the industry. Monopoly: Hasbro 100th Anniversary Edition aims to capture this long history, and is available to consumers for preorder now at the WS Game Company or the Hasbro Pulse websites.
