PlayMonster and Disney have teamed up and dreamed up a monstrous licensed product line for kids this summer.
Popular Disney and Pixar characters will be featured in PlayMonster’s 5 Second Rule, Ring It On, and Colorforms lines. “We could not be more pleased about the continued growth of our strong licensing programs that impact business in a meaningful way,” says Hollie Holmes, global head of licensing at PlayMonster.
The 5 Second Rule and Ring It On games will get Bibbidi-Bobbidi-Booped into new Disney editions. The former features the standard fast-paced categories format of the brand with topics related to Disney and Pixar movies and lore. The latter will challenge players to a four-of-a-kind, card-matching race featuring Disney characters such as Mickey Mouse, Olaf, Tinker Bell, and more. Both games are designed for kids ages 6 and up, and come with 52 cards, a board, a bell, and a rulebook. 5 Second Rule Disney Edition and Ring It On Disney Edition are priced at $24.99 and $14.99, respectively.
To celebrate Colorforms’ 70th anniversary, PlayMonster will include titles for Disney and Pixar’s Toy Story, Frozen, Minnie Mouse, and Mickey Mouse in retro form. Designed for kids ages 3 and up, each set will include over 50 repositionable vinyl pieces that kids can stick and style against provided backdrops.
The 5 Second Rule and Ring It On Disney Edition games are available for pre-order at Entertainment Earth. All products are currently slated for an August release. To follow updates about these offerings, visit playmonster.com.
