Source: Sesame Workshop/The LEGO Foundation

Source: Sesame Workshop/The LEGO Foundation
Source: Sesame Workshop/The LEGO Foundation

Sesame Workshop and the LEGO Foundation are bringing a new Sesame Street special to kids around the world.

Elmo’s World News finds the iconic red Sesame Street Muppet hosting a pretend news program from his bedroom, calling on Muppet correspondents and kids around the world to share news on how they’re playing and learning while staying safe in an unusual world.

“With so many children around the world navigating new routines, it’s more important than ever to give families the tools they need to cope with challenges and foster playful learning at home,” says Sherrie Westin, president of social impact and philanthropy at Sesame Workshop. “Play is critical to a child’s healthy development, and that’s especially true during times of uncertainty. Together with the LEGO Foundation, we can harness the power of play to meet the evolving needs of families everywhere and help them build the resilience that will carry them through these tough times and beyond.”

The 25-minute special debuts this ween in more than 13 languages in markets including the Middle East, Latin America, sub-Saharan Africa, Asia, and more.

As part of Sesame Workshop’s broader Caring for Each Other initiative, a series of short-form videos and digital activities will be released in the coming months with a focus on staying healthy, learning at home through play, and showing kids how to care for themselves and others.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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