Last year, The Eggmazing Egg Decorator landed a deal with Lori Greiner on ABC’s Shark Tank, which put the invention in front of a national audience.
The mess-free way to decorate hard-boiled eggs without dyes or unpleasant smells quickly took off, with retailers including Learning Express, Albertsons, Fred Meyer, Kroger, Paper Source, Justice, Bed Bath & Beyond, and Walmart getting on board. This year, the original Eggmazing is back for Easter, but now there’s a special Bunny Edition that will be available exclusively at specialty retailers.
Recommended for ages three and up, the Eggmazing Egg Decorator uses a spinning design that kids (and grownups) can hold a marker to a hard boiled egg as it spins. It’s the original design that scored the deal on Shark Tank.
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New for this year, the Bunny Eggmazing Egg Decorator is a whimsical rabbit powered by four AA batteries. Like the original, it includes eight colorful markers, but will only be available at independent specialty retailers.
The success of Eggmazing led to a holiday season spin-off last year — The Treemazing Ornament Decorator.
Additionally, parent company Hey Buddy Hey Pal will share the fruits of its success this spring, with a $50,000 gift to the Make-A-Wish Foundation in honor of the founder’s nephew, who is battling leukemia. A televised update on Eggmazing is being prepped with Lori Greiner for late March, just in time for Easter.