Acquisitions season is in full effect, and Spin Master Corp. just added another company to its portfolio.
The company behind PAW Patrol and Rubik’s Cube entered into a deal to acquire Canada-based 4D Brands International.
4D launched more than a decade ago with its Cityscape puzzles and has since expanded to include 3D model construction sets that are geared toward puzzlers that wish to build replicas of their favorite pop culture icons and historical landmarks. 4D maintains licensing partnerships to create products inspired by Disney, Marvel, Star Wars, Harry Potter, DC Comics, and more.
Following the close of the deal, 4D Founder Shaun Sakdinan will join Spin Master as senior director of design and will be based in Toronto.
“At Spin Master, we’ve always been attracted to the timelessness and year-round enjoyment of puzzles,” says Spin Master Co-Founder Anton Rabie. “4D puzzles offers innovation for a classic pastime and puts puzzling under a new lens with new form factors, fantastic detail, and a rich constructing experience. We love Shaun’s approach to creative development and as fellow entrepreneurs, have admired his journey to becoming a disruptive force within puzzles. We can’t wait to collaborate and grow together in our latest quest to infuse innovation into this strategic category.”
According to The NPD Group, Spin Master is the second largest puzzle manufacturer in the U.S. The acquisition of 4D Brands is expected to close in January.