ToyMonster is ringing in the new year with a new President of North America (USA & Canada).

Michael Ciminera is joining the ToyMonster team, bringing with him a bevy of prior experience in the worlds of retail and toys. He has worked previously as the lead of Activision Blizzard’s U.S. Sales team and as an executive at Bandai Namco. In his 12 years at Activision Blizzard, he saw the launch of popular brands such as Call of Duty, Guitar Hero, and World of Warcraft.

ToyMonster’s portfolio of toys includes licensed products. | Source: ToyMonster

Ciminera will report to Founder Nir Pizmony and will be tasked with managing Sales, Business Development, Operations, and Retail Marketing for the U.S. and Canadian markets across the Toy, Licensing, and Homewares divisions of The Monster Group.

ToyMonster is known for brands such as Fuggler, Water Art, and Sensory Town. The company also has a number of licensed partnerships, such as Jurassic World, Teenage Mutant Ninja Turtles, and more.

About the author

Bug Hartsock

Bug Hartsock

Bug is a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. They are also a Master’s student in biology, currently studying sleep in arthropods. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.

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