Geoffrey’s Hot Toy List 2021 | Source: Macy’s/The Toy Book

A familiar giraffe is back with a curated selection of toy picks for this holiday season.

Macy’s and Toys “R” Us have relaunched Geoffrey’s Hot Toy List with an assortment of 75 toys and games from companies including Hasbro, Mattel, Spin Master, Jakks Pacific, Melissa and Doug, Razor USA, and products from a trio of ThreeSixty Brands’ lines, including FAO Schwarz, Sharper Image, and Discovery MINDBLOWN.

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“We’re so excited to kick off the most magical time of the year with the coolest and most sought-after toys of the season,” says Roberson Keffer, Macy’s. “We’ve teamed up with Geoffrey from Toys “R” Us to identify the top play trends and make it easier than ever to find toys every kid will love this year, spreading joy and delight to families and kids of all ages.”

The entire selection can be found at

For the HOTTEST toys and games of 2021, be sure to consult the toy industry’s ultimate holiday toy list — the Toy Insider‘s 16th annual Holiday Gift Guide. Featured in the November issue of PARENTS Magazine, the Toy Insider’s Holiday Gift Guide is published by the team at Adventure Media & Events, the company behind the Toy Book and the Pop Insider.