In this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design speaks with Richard North, founder and CEO of Wow! Stuff.

Over the past few years, North has grown Wow! Stuff into an award-winning pop-culture toy and gift manufacturer. The company’s Harry Potter Invisibility Cloak is a 2019 Toy Insider Holiday Gift Guide Winner and is nominated for a Toy of the Year (TOTY) Award for Innovative Toy of the Year.

During their conversation, Albritton and North discuss Wow! Stuff’s positioning statement of “Great Brands Brought to Life,” and the importance of marketing unique products through the use of video displays and live demonstration artists. North also shares stories on how the company uses technology to create “magic,” and how a strong relationship with Warner Bros. was forged to allow the company to become a trusted partner for the Harry Potter and Wizarding World brands.

Part of the Adventure Media and Events Podcast Network, the “Power Kid Podcast” presents in-depth interviews and conversations with some of the biggest names and rising stars in the toy, game, and family entertainment industries.

The Adventure Media and Events Podcast Network is now available through all of your favorite streaming services, including AnchorSpotifyApple PodcastsGoogle Podcasts, and more.

Adventure Media and Events (AM&E) is the publisher of the Toy Bookthe Toy Insider, and the Pop Insider. Composed of an editorial team with more than 75 years of combined experience in the toy and entertainment industries, AM&E publications provide consumers, press, and trade audiences with the latest news and updates on all things play and pop culture.