Power Kid Podcast

In this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design speaks with Richard North, founder and CEO of Wow! Stuff.

Over the past few years, North has grown Wow! Stuff into an award-winning pop-culture toy and gift manufacturer. The company’s Harry Potter Invisibility Cloak is a 2019 Toy Insider Holiday Gift Guide Winner and is nominated for a Toy of the Year (TOTY) Award for Innovative Toy of the Year.

During their conversation, Albritton and North discuss Wow! Stuff’s positioning statement of “Great Brands Brought to Life,” and the importance of marketing unique products through the use of video displays and live demonstration artists. North also shares stories on how the company uses technology to create “magic,” and how a strong relationship with Warner Bros. was forged to allow the company to become a trusted partner for the Harry Potter and Wizarding World brands.

Part of the Adventure Media and Events Podcast Network, the “Power Kid Podcast” presents in-depth interviews and conversations with some of the biggest names and rising stars in the toy, game, and family entertainment industries.

The Adventure Media and Events Podcast Network is now available through all of your favorite streaming services, including AnchorSpotifyApple PodcastsGoogle Podcasts, and more.

Adventure Media and Events (AM&E) is the publisher of the Toy Bookthe Toy Insider, and the Pop Insider. Composed of an editorial team with more than 75 years of combined experience in the toy and entertainment industries, AM&E publications provide consumers, press, and trade audiences with the latest news and updates on all things play and pop culture.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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