American Girl debuted its Bitty Baby line of 15-inch dolls, outfits, and accessories. The new line includes 11 different dolls with various skin tones and hair- and eye-color combinations, as well as illustrated picture books, premium play sets, plush animals, and online activities.
Kids ages 3 and up can select their doll from the expanded choices, at which point they receive the Bitty Baby doll dressed in a signature sleeper, along with a special “wishing star” keepsake toy and Bitty Baby and Me, the first in a series of five hardcover picture books featuring ways to play. New outfits in various designs are also available to allow kids to further personalize their Bitty Baby.
The new Bitty Baby picture-book collection, by Newbery Honor Award-winner author Kirby Larson and award-winning illustrator Sue Cornelison, follows a little girl and her beloved Bitty Baby doll as they discover the world around them. Each book also comes with a special section for parents that focuses on the social and emotional experience of preschoolers and offers tips to parents.
Other initiatives to further engage kids and parents in Bitty Baby’s expanding world include:
Sweet Moments with Bitty Baby Video Contest: Parents are encouraged to create an original video clip (up to 60 seconds) of their little girl’s sweetest moments with her Bitty Baby doll, then submit the video at americangirl.com/bittyparents for a chance to win one of two grand prizes worth $1200 each. Videos must be received by October 20.
Bitty Baby Online: Visitors to americangirl.com/bittyparents will find all-new content including a downloadable app and enhanced e-books, plus a section for parents. Kids can discover online games, activities, and puzzles inspired by the Bitty Baby picture books at americangirl.com/playbitty.
Bitty Baby In-Store Reading Events: On every Tuesday and Thursday in September, there will be readings of Bitty Baby and Me at American Girl retail locations nationwide. More information about the free reading events can be found at americangirl.com/stores.
The new Bitty Baby dolls, picture books, outfits, and accessories are available through American Girl’s catalog, at americangirl.com, and at all American Girl retail locations nationwide.