Arad, 41E Appoint MGA as Master Toy Licensee for Kong—King of the Apes

March16.KongArad Animation and 41 Entertainment have granted the exclusive worldwide master toy license to MGA Entertainment for their Kong property. The product line will include action figures, electronic and action plush, playsets, vehicles, games, and learning aid toys for kids ages 5 to 10. Kong—King of the Apes is a Netflix original series, slated to debut next year.

“We were attracted to this great brand because of its iconic nature, Avi’s great story-telling and designs, and the power of Netflix as a platform. We are excited to design and produce a strong product line for 2016,” said Isaac Larian, president and CEO of MGAE.