DeNA Extends Agreement with Hasbro to Develop New Video Games

G.I. Joe: Battleground
G.I. Joe: Battleground

Following the initiative with Hasbro Inc. on the release of Transformers: Legends, DeNA Co. Ltd. will collaborate with Hasbro on two new free-to-play mobile games tied to the company’s intellectual properties G.I. Joe and the Wizards of the Coast LLC brand Dungeons & Dragons.

Arena of War
Arena of War

In G.I. Joe: Battleground, players lead and assemble teams of G.I. Joe heroes and Cobra villains to battle against each other. Arena of War puts players in the Forgotten Realms for a battle roleplaying game that combines questing, character leveling, and small team collaboration, with in-game events and massive multiplayer competitions. Both mobile games are being developed and published by DeNA and they will be available on the company’s Mobage mobile social games platform later this year for Android, iPhone, and iPad devices.

To pre-register for G.I. Joe: Battleground and receive a free exclusive in-game Storm Shadow collectible character to join your team, players enter their email addresses on the game’s website.

Players can also upgrade their characters with a free Ultra Rare Power when they pre-register for Arena of War.

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @ali_ontv.

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