KidKraft Acquired by MidOcean Partners

kidkraft logoMidOcean Partners has acquired KidKraft Inc., whose innovative portfolio includes dollhouses, play kitchens, wooden toy trains, children’s furniture, and other products. Its items are carried by Amazon, Wal-Mart, Toys “R” Us, Target, as well as independent toy stores.

KidKraft will continue to be led by Steven Lampert, CEO, and Charmaine Lampert, president and chief creative officer. KidKraft’s senior leadership will continue to expand the company’s reach in current and new markets in partnership with MidOcean’s management and acquisition resources.

“MidOcean has been seeking an acquisition in the infant/juvenile sector, and we believe KidKraft is a quality business and brand whose rapid global expansion can be accelerated,” says Daniel Penn, managing director at MidOcean. “The company has a tremendous track record of growth across geographies, retailers, and channels with both existing and new products and a world-class supply chain. We see numerous opportunities for increasing KidKraft’s global presence, including through acquisition, and look forward to working with this talented team.”

Kirkland & Ellis acted as legal adviser to MidOcean. Lazard acted as exclusive financial advisor and Baker & McKenzie LLP acted as legal adviser to KidKraft.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitteryoutube