China Toy Fair


Barnes & Noble Partners with Rovio for Exclusive Angry Birds Stella Preview

June4.ABStella-300x186 copyNook Media, a subsidiary of Barnes & Noble Inc., together with Rovio will make the upcoming Angry Birds Stella game available for fans to preview exclusively at Barnes & Noble stores from today to September 3. Angry Birds fans and Barnes & Noble customers can visit the Nook counter at any store nationwide to play the game on the Samsung Galaxy Tab 4 Nook in-store demo devices.

Angry Birds Stella will launch on September 4 across all major platforms.

Hasbro Launches New Telepods Line

ABSW Telepods Star Destroyer setHasbro Inc. will launch a new line that “teleports” physical characters into digital gaming and app experiences. The Telepods line uses patented new technology to allow kids to play in two ways: in the physical space and through full integration into top-tier apps. The Telepods play experience will first be available in a line released this August based on and fully integrated into the new app Angry Birds Star Wars II from Rovio Entertainment and Lucasfilm.

For the first time ever, Telepods lets players teleport Rebel Bird and Imperial Pig figures into the new Angry Birds Star Wars II app so they can choose which characters to launch. Following the release of Angry Birds Star Wars II, fans will be able to download the app, tap the Telepods icon in the app, place one of the more than 30 Angry Birds Star Wars figures on the included Telepods base, and then place the base on a smart device (not included) to immediately “teleport” that figure into the game.

Telepods are also the first digitally integrated toys designed with stand-alone playability in mind. An assortment of play sets will invite kids to launch their Rebel Bird figures in real life to destroy iconic Angry Birds Star Wars structures and topple the evil Pig Empire. Angry Birds Star Wars II will follow the story of the three prequel Star Wars movies. With the introduction of never seen before Angry Birds Star Wars characters, the player can for the first time in the history of Angry Birds choose to take the “Pork Side” and play as one of the green pigs. [Read more...]

Rovio Takes Angry Birds to Rio

Angry Birds designer Rovio is releasing a special version of the popular smartphone game app that will tie into the soon-to-be-released animated movie, Rio. In the version, called Angry Birds Rio, the Angry Birds are kidnapped and taken to Rio de Janeiro.

The app will be released in March, and the Twentieth Century Fox movie will open in theaters on April 15.