Here’s an early look at what’s hitting retail in the months ahead. From innovative new play patterns to refreshed classics and trend-right collectibles, this curated preview highlights the products poised to shape the year in toys and games.
LUNCH BUDDIES CARE BEARS
Each 2-inch Care Bears-themed lunchbox tin comes with a matching Thermos, food accessory item, and a minifigure. Collectors can even look for the limited edition Gold Cheer Bear Chase figure.
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PAW PATROL SEARCH & RESCUE LAUNCH ‘N’ RESCUE CRUISER
Chase’s 11-inch police cruiser features lights, sound effects, a secret net launcher, and an extendable drone spoiler for action-packed adventures.
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LUVIBUBS
These interactive dolls “grow” from included seeds and fertilizer in a pot, accompanied by accessories such as a watering can, pacifier, and storybook.
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MOMIJI MAGICAL MEADOW COLLECTION & MOMIJI OUT OF THIS WORLD COLLECTION
Geared toward adult collectors, these Momiji collections each include nine Blind Box Message Dolls, nine Blind Box Sidekick Plush, and two Character Plush to hug, collect, and share. Each doll comes with a secret note of kindness.
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MGA’S MINIVERSE MAKE IT MINI TACO BELL
Fans can Live Más with these mystery capsules, which include recipe cards, ingredients, and branded accessories to make and display iconic menu items, including the Crunchwrap Supreme, Mexican Pizza, Spicy Potato Soft Taco, and more.
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PEMBE THE PINK CAT
This soft and sassy, viral feline is a digital-first character that encourages kindness, confidence, and everyday joy across plush, collectible mini figs, squishies, and a bento box.
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HELLO KITTY BUBBLE MACHINE
This machine blows shimmering bubbles from a pastel flower design, offering easy, interactive play and a collectible look that brings joy to parties, outdoor fun, and everyday moments.
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CORTEX CRYPT
This 8-inch plush features cozy fabric, embroidered face details, and glow-in-the-dark eyes. A removable squishy brain adds tactile fun, and each comes with a tombstone card. Six collectible characters complete the spooky set.
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CARE BEARS COLLECTIBLE FIGURES
Collect up to 24 Care Bears, including classic characters Cheer Bear, Grumpy Bear, and Good Luck Bear. These small, flocked collectibles feature Care Bears in vibrant, joyful colors.
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AVAILABLE SPRING 2026
SQUISHMALLOWS KPOP DEMON HUNTERS
Cuddle up with animal companions from Netflix’s KPop Demon Hunters. Made with ultra-soft materials, these popular characters are available in 9- or 12-inch plush sizes.
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KREEPY COLLECTIBLES GOTHIC GIRLZ DARK DIVAS
Each fashion-forward character blends soft-sculpt design with goth-cute styling, moody palettes, and irresistible accessories across 4-inch mystery clip-ons and 8-inch plush.
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BARBIE CRYSTAL GROWING KIT
Kids can grow a one-of-a-kind crystal over the span of a few days. The kit includes a display stand, magnifying glass, and a real quartz specimen.
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GODZILLA VS MIGHTY MORPHIN POWER RANGERS ACTION FIGURES WAVE ONE
Fans can stage battles and adventures with the Mighty Morphin Power Rangers, the King of the Monsters, and their Kaiju allies. Wave One includes the Green “Godzilla” Ranger, Blue “Anguirus” Ranger, and Red “Rodan” Ranger.
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AVAILABLE FALL 2026
BARBIE NUTCRACKER COLLECTION
Celebrate the 25th anniversary of Barbie in The Nutcracker with this line of dolls, including Clara and Daisy, the Land of Sweets Ballerinas Assortment, and the Chelsea Snow Fairies Assortment, each with festive, film-inspired details.
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5 SURPRISE MY MINI BABYDISNEY EDITION
Hidden inside every capsule is a Disney-inspired themed playset, perfectly matched to the included silicone baby character.
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CONNETIX 48 PIECE PASTEL PORTALS
Magnetic Smart-Spin squares rotate 360 degrees, while larger tiles nest together, offering open-ended play and STEAM building opportunities in eight pastel colors and three sizes.
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HEDX BY LOOPS LAB
Loops Lab evolves with HedX, wild new figurines that empower users to become DJs and creators of enormous musical power. With their ability to infuse every session with incredible sound effects and signature flavors, HedX brings a whole new dimension to the Loops Lab mix-and-match music creation experience.
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ELEFUN
The cherished preschool game from the 1990s returns. As colorful butterflies fly out of Elefun’s trunk, players use their nets to catch as many as possible. The player who collects the most butterflies wins.
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AVAILABLE FALL 2026
SMART FOX BOOKS
The Smart Fox series breaks down topics into easy-to-digest sections, encouraging young readers to learn about Earth, dinosaurs, space, robots, and AI.
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M.A.S.K. HURRICANE VEHICLE & FIGURE SET
This flame-decorated muscle car features modern detailing and articulation. It converts into an All-Terrain Command Post with a hydraulic lift, rotating turret, and deployable blasters.
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PLAYMOBIL X BARBIE WATERPARK
This playset features slides, a pool with a float, a springboard, a ticket booth, and detailed accessories, inspired by summer adventures and friendship in Malibu.
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LIL FLYER TRIKE
Perfect for beginner riders, this tricycle builds confidence with its grippy traction and durable steel frame, plus a grab-and-go seat handle that allows parents to control the ride.
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KPOP DEMON HUNTERS POPS!
Seal the Hunmoon with these HUNTR/X, Saja Boys, and animal companion figures. Fans can also customize versions of themselves in K-pop gear from the animated film KPop Demon Hunters.
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SPONGEBOB SQUAREPANTS MINI BUTTER SLIMYGLOOP JAR CHARMS
This bundle pack includes three 1.5-ounce jars of scented, stretchy slime with collectible character toppers, including SpongeBob (pineapple-scented), Patrick (bubblegum-scented), and Squidward (cotton candy-scented).
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BLOCKABLES DELUXE CITY PLAY SET
Solid wood blocks with built-in connectors snap together easily, encouraging kids to build cities, characters, and original creations with simple, intuitive construction.
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AVAILABLE SPRING 2026
BABY ALIVE DINNERTIME CREATIONS
Little ones can use the included compound to mold pasta-shaped food to feed Harper Hugs, Gigi Giggles, or Tilly Tinker (each sold separately). Each doll can “poop” the food and comes with a diaper and accessories.
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BLUEY’S DELUXE SURPRISE HOUSE
This five-story Bluey-inspired playset has 12 rooms, 30 accessories, four figures, and a rooftop button that triggers more than 50 sounds and phrases.
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AVAILABLE SUMMER 2026
LEGO MARVEL MECH BATTLE: SPIDER-MAN VS. DOC OCK
Kids build and play superhero adventures with mechs, minifigures, web ropes, and stud shooters for action-packed storytelling.
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CREATIVITY FOR KIDS GLAMOURPETS KITTY
Kids can style flocked pets using washable cosmetics, press-on lashes, and accessories. Pets rinse clean for repeat play.
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SWEETOPIA
These transforming playsets feature cakes and pastries that flip into princesses and pets, including a pop-up playset for young rulers.
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ORIGINAL TAMAGOTCHI 30TH ANNIVERSARY LIMITED EDITION
This limited-edition virtual pet device celebrates three decades of play with a translucent reinterpretation of the classic shell design, presented in deluxe, storybook-style packaging.
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B-BALL BOUNCE
This interactive indoor basketball trainer offers several game modes, light-guided drills, and an LCD scoreboard. Kids can practice ball-handling, agility, and reaction skills with ease.
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NERF SUPER SOAKER HOP & CHOMP
A hose-connected shark with adjustable angles sprays two rotating water streams from chomping jaws for summer fun, encouraging jump-and-dodge or run-through outside play.
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HITSTER — ALL AMERICAN
Players use a free app to scan music cards and guess the year, artist, and song title of classic American hits in this interactive digital party game. The first to correctly identify 10 songs wins.
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JELLY BLOX JUNGLE SET
Kids explore and create with this 25-piece building kit. It includes four animals, six themed blocks, and 15 core blocks. Squishy, sensory-filled pieces encourage stacking and squishing.
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AVAILABLE: FALL 2026
MOOSHIES
These squishy, puck-like plush are ideal for building pillow towers, while a variety of characters encourages collecting and playful display.
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BUILD-A-BUDDY STACKERS JOHN DEERE HORSE SET
This 15-piece set includes a character figure, horses, a stacking vehicle and trailer, a spinning merry-go-round, stackable fences, and a hay bale feeder.
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AVAILABLE: JUNE 2026
DANNY GO! DANCE & GO! MUSIC MAT
This interactive music mat features songs and sound effects from Danny Go!, offering guided dance challenges and a free-play music mode that encourages movement, rhythm, and sound exploration.
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NATIONAL GEOGRAPHIC EXTINCTION
Young explorers step into the prehistoric world and experience the final days of the dinosaurs, learning about the mass extinction event that led to their demise. Includes a 40-page interactive book and a 10-inch fossil.
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AVAILABLE: SPRING 2026
NEEDOH COLOR CHANGE CUBE
These color- changing cubes feature a soft compound that changes color when squeezed.
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KNOT NOODLES BRACELET KIT
Tweens can create five adjustable, food-inspired bracelets using the rubber cords, alphabet beads, and colorful heishi beads included in this DIY kit.
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SKELEKINS
Kids can customize a spooky and cute skeleton character by swapping, zipping, flipping, and styling it.
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KRAFT SQUISHI TOYS
Scented, textured, and squeezable figures offer tactile, collectible fun with favorite food brands like Kool-Aid Man, Jell-O, and Oscar Mayer.
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AVAILABLE SPRING 2026
UFC PUNCHING BAG CAPSULE SERIES 2
Each mystery capsule of this series offers UFC cans an action-packed unboxing experience, featuring a 3-inch figure, a fighter-specific accessory, two stickers, a poster, and a gold Octagon base for display.
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250TH CELEBRATION FLOATS
Families can celebrate the birth of America with these patriotic inflatable pool floats, available in balloon dog design, making them perfect for outside summer fun.
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BUTTERBEAR EVERYDAY SERIES 1 AND 2
This keychain and strap collection features Butterbear, the Thai-born mascot, as compact, pastel-colored figures in playful daily-life poses, with silicone straps and gold-tone hardware.
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FISHER-PRICE GROW TO PRO BASKETBALL SET
This adjustable set grows with kids, featuring multiple height settings, a complete hoop and ball setup, and a stable base that supports both inside and outside play.
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YOU READ MY MIND
Teams match words and phrases through intuitive connections in this party game. Players pick a partner, draw two-word cards, and silently write answers, working together to earn points for quick matches.
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RAINBOW REEF SHARK
This water-activated shark has different speeds and swims up and down in the pool or bathtub.
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WORLD’S SMALLEST GATOR GOLF
Golfers can test their putting skills with this miniature version of the classic game as they aim for the gator’s mouth and watch it chomp the ball back.
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MAGNA-TILES MICROMAGS SPRING GARDEN 24-PIECE TRAVEL SET
Young builders create colorful spring scenes with magnetic microMAGS tiles. The set includes decorated flowers, tulips, pastel quarter circles, and a bunny companion for building gardens, cottages, and more.
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STICKI ROLLUXE SERIES 3
Kids can create and store 10 bracelets and two pendants with this handbag, which doubles as a crafting kit. Removable pods and a detachable tray support on-the-go jewelry making, personalization, and organized creative play.
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MICROPETS
These pocket-sized robotic pets with interactive LED expressions feature more than 50 sounds and movements, as well as five growth stages, encouraging feeding, talking, and play.
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DEDDY BEARS SERIES 7
The Deddy Bears collection expands with new characters, each including an AR/AI card and a Roblox code that unlocks in-game badges.
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WASGIJ CHRISTMAS ADVENT CALENDAR REINDEER RUMPUS!
Count down to Christmas with this Advent calendar, featuring 24 puzzles with 54 pieces each. The calendar imagines the North Pole chaos as Santa’s reindeer run wild at the Christmas market, revealing unexpected surprises.
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PICKLE PADDLE FRENZY
Play solo or with a friend in this handheld electronic paddle game. Hit the ball to score points, follow voice prompts, and unlock multipliers in Frenzy Mode.
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MAXX BUBBLE LIGHT SHOW
This bubble machine combines bubbles with spinning and flashing lights, creating a colorful and interactive party experience for all celebrations.
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FUGGLER EASTER EGGS
Celebrate spring with collectible Fuggler figures inside rabbit-eared mystery capsules. Each unboxing reveals one of 12 quirky characters.
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AVAILABLE SPRING 2026
LISE — TULIPS
This 14-inch baby doll has a soft body, vinyl limbs, and a vanilla-scented head. Its eyes close for realistic, pretend play.
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DR SQUISH SQUISHY MAKER STATION — GLOW IT! EDITION
Kids can create their own squishies with this DIY kit. Easy-grip for small hands and styled in pastel colors, it encourages creativity, fine motor skills, and imaginative play.
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DOMO COLLECTION
Domo returns, refreshed for a new generation of kids and collectors. The meme-ready character comes in 4-inch clip-ons and 6.5-inch plush.
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CLICKEEZ 2-PACK SERIES 2
Kids can collect more than 30 new characters across two new themes, Ocean Pearls and Juice Bar, each of which clicks like a real keyboard key. Each pack includes two Clickeez, a keychain, and a Series 2 collector’s guide.
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ALMA’S WAY WOODEN PINBALL MACHINES
Alma’s Way comes to life with three wooden pinball games, inspired by beloved characters and everyday adventures. Sold separately, the baseball, coconuts, and bodega designs celebrate community, friendship, and play, and come in a countertop display unit (CDU).
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LEGO DUPLO MY FIRST 3 IN 1 CREATIVE CUTE PETS
This set includes 24 easy-to-handle bricks for building dogs, cats, birds, rabbits, mice, and fish, encouraging color recognition, creativity, and problem-solving through multiple building options.
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BALLOON RIDE
This balloon ride set includes a figure, two animals, and accessories, encouraging high-flying, imaginative adventures.
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NUMBERBLOCKS MATHLINK CUBES ADVENT CALENDAR
Kids can play, build, and learn with Numberblocks One to Five with 24 holiday-inspired surprises. This calendar offers easy-to-tear-open doors, holiday accessories, and post-countdown fun with a festive game board.
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COZY KNITS
These 14-inch knitted sea life plush figures feature soft textures, pastel colors, and huggable designs, offering a unique tactile experience compared with traditional fur plush for comforting, squeezable play.
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GIFT SETS
These gift sets feature durable square chalk sticks and a piece of Jazzy Sidewalk Chalk in 10 or more vibrant colors, with themes such as dinosaurs, unicorns, dragonflies, and vehicles. Made in USA.
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BLUEY DANCE MODE YOUTH APRON AND OVEN MITT SET
Kids can cook, craft, or play with this Bluey-themed kitchen set, featuring an adjustable apron and two oven mitts.
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CARDTOPIA: HOGWASH!
Players race to discard cards in order to bluff when needed. If caught, a call makes the player take the pile. The deck comes in a re-sealable bag for easy storage and family-friendly fun.
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8-INCH LITTLE CUTIES FEEDING PLAYSET
These dolls are ready for on-the-go play thanks to clear carry bags.
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SOLARFLOWER — RUBY RIPPLE
Young engineers design and build motorized flower models with moving petals powered by a solar panel, learning about motors, planetary gears, and solar energy in the process.
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AVAILABLE FALL 2026
STAR WARS AT-RT R/C
This remote-controlled walker moves, runs, and turns, accompanied by sound effects and LED lights. It features an integrated character figure inspired by Star Wars: The Mandalorian & Grogu.
Product Facts
- Manufacturer:
- JADA TOYS
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AIR TOOBZ MEGA RUN DISTANCE KIT
Kids can extend their Air Toobz layouts by rolling, cutting, and connecting tubes to any length. The kit can combine with existing parts for long-distance runs that twist, turn, and soar.
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NATIONAL GEOGRAPHIC KIDS ANIMAL PUZZLE GAMES
This set includes 50 puzzle pieces to make 25 animal matches and offers five matching games designed to boost fine motor skills, pattern recognition, language, and spatial understanding.
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KANOODLE FAN EDITION
This special anniversary edition brainteaser features color-coded cases that unlock exclusive puzzles, pieces, and shake challenges. Collecting both editions unlocks access to more than 500 challenges created with input from the puzzle community.
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MERMAID MAGIC MERMAID DOLL ASSORTMENT
These mermaid dolls feature bendable tails, color-changing fins, and 10 points of articulation, with show-accurate details designed for imaginative underwater storytelling and display.
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Stay on the Pulse of Play!
A version of this feature first appeared in the 2026 edition of The BIG Toy Book. Read the full issue here!
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