Blue Marble Brings National Geographic Kids to the Preschool Aisle

National Geographic Kids is setting its sights on its youngest explorers.

Blue Marble is expanding its National Geographic Kids toy line into infant, toddler, and preschool products with a new early learning assortment built around screen-free, hands-on play. According to the 2025 Bright Horizons Modern Family Index, conducted by The Harris Poll, 73% of parents said their children could use a “detox” from technology. Among parents with children under 6, that figure was 68%.

The line is organized around Blue Marble’s Play & Learn System, a color-coded, three-stage framework that progresses from sensory exploration to motor skills and reasoning, then problem-solving and creativity. Products span five play pillars: Exploration, Outdoor, Puzzles & Games, Role Play, and Sensory & Motor Skills.

Source: Blue Marble

Four hero items lead the 2026 assortment. The Sort & Tumble Playset mixes shape matching with cause-and-effect play. The Dinosaur Stacking Tower sends balls rolling through a buildable dino tower, while the 35-piece Junior Jumbo Marble Run introduces open-ended construction. The Dino-Scope adds magnification, observation, and early STEM play.

Source: Blue Marble

The new assortment ranges from $24.99-29.99, with products available through Amazon, Barnes & Noble, and specialty retailers, depending on the item. Several sets include Play & Learn cards with additional activities for families.

Blue Marble says a larger wave of National Geographic Kids early learning products is planned for 2027.

NATIONAL GEOGRAPHIC KIDS DINOSAUR STACKING TOWER

BLUE MARBLE NATIONAL GEOGRAPHIC KIDS DINO STACKING TOWER

Stack it! Feed it! Watch it roll! The National Geographic Kids Dinosaur Stacking Tower turns early learning into dino-sized fun. Kids will love building their colorful dinosaur tower, then dropping the balls in at the top and watching them roll all the way down to the base. This engaging playset helps little learners build fine…

Product Facts

MSRP:
$24.99

Age:
1+

Manufacturer:
BLUE MARBLE

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About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book and Co-President of The International Toy Magazines Association (ITMA). He is also a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC), New York Comic Con, Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.