Amazon customers worldwide ordered more than 18 million toys on Black Friday and Cyber Monday combined, and Cyber Monday was the single biggest shopping day in Amazon’s history. The five popular shopping days from Thanksgiving through Cyber Monday also broke records, as customers in the U.S. purchased millions more products over the five day period compared to the same period last year.

According to Amazon, sales by small and medium-sized businesses worldwide grew more than 20 percent on Black Friday year-over-year. Customers also ordered more than four million toys and electronics on the Amazon mobile app on Black Friday.

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley is a senior editor at The Pop Insider, The Toy Insider, and The Toy Book. She covers all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.