Create A Castle Strikes a Distribution Deal with TOMY Australia

Source: Create A Castle

Retailers in the land down under will soon be able to stock Create A Castle products.

The Toy of the Year (TOTY) Award-winning Create A Castle inked a distribution deal with TOMY Australia. Under the new deal, Create A Castle products will be available throughout Australia in time for the holiday season.

The Create A Castle Deluxe Tower Set | Source: Create A Castle

“When we introduced our first product four years ago, it was with the hope that our breakthrough idea would resonate in the U.S., and that hope was soon realized with accolades and sales,” say Kevin and Laurie Lane, co-owners of Create A Castle. “Of course, that same hope extended to making Create A Castle an international success, and this distribution agreement with TOMY Australia
is a major step in that direction.”

According to TOMY Australia’s Managing Director, Mark Robertson, building sand castles is a major pastime for many families throughout Australia.

Australian retailers are encouraged to contact their local TOMY rep for pricing and additional details. Stock will be available to ship in October.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

Create A Castle Strikes a Distribution Deal with TOMY Australia

Related: Adventure Media & Events Promotes James Zahn to Editor-in-Chief of ‘The Toy Book’

About the author

James Zahn