Polly Pocket

Polly Pocket is getting a second season.

DHX Media and Mattel greenlit a new 26-episode order for the animated series based on Mattel’s original micro-scale doll brand. The series is produced at DHX’s Vancouver studio with Shea Fontana (DC Super Hero Girls, Doc McStuffins) serving as story editor.

Additionally, Universal Kids just pocketed both seasons, and will begin airing the first season in the U.S. this summer.

“This sale to Universal Kids builds on the big success we’ve seen from little Polly Pocket, with over twenty broadcasters and streamers worldwide picking up season one to date,” says Josh Scherba, president, DHX Media. “The series is introducing a new generation of kids around the world to this much-loved Mattel brand, and the creative teams at our Vancouver studio are excited to delight fans further with more magical adventures from Polly and her friends in season two.”

In the new Polly Pocket series, Polly inherits a magic locket that gives her the power to shrink to four inches tall. Now equipped with Tiny Power, Polly leads her friends Shani and Lila on tiny adventures. For season two, Polly and her friends, along with Grandma Pocket, will discover even tinier Micro Power.

“Polly Pocket is an iconic heritage IP from Mattel that resonates with both kids and their parents,” adds Fred Soulie, SVP content distribution and business Development, mattel. “The brand delivers strong results on shelf and on screens, and we are delighted with the reception from our best-in-class broadcast partners globally, which makes the greenlight of the second series very exciting.”

The series is also streaming in the U.S. via Hulu, and locked international deals including Videotron (French Canada); Super RTL (Germany); HBO Europe (Portugal); DHX Television’s Family Channel and Family Jr (Canada); Sony Pictures Television’s POP channel (U.K.); RTL Telekids (Netherlands); Kidzone TV (Baltics); Lagardère’s Gulli and TiJi (France), Gulli AFRICA (22 African-French speaking countries) and Gulli Girl (Russia); teleTOON+ (Poland); AMC Minimax (Eastern Europe); vtmkzoom (Belgium); Canal Panda (Portugal); Turner (Italy, Middle East, Turkey and Greece); Star Channel (Greece); kidZ (Israel); SABC (South Africa); and Discovery Kids (Latin America).

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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