Guru Studio, the independent animation powerhouse behind some of the most recognizable children’s entertainment brands of the last two decades, is celebrating its 25th anniversary.

Founded in 2000 as a three-person commercial studio, Guru originally launched with high-profile ad campaigns for clients including FCB Chicago (Kraft Mac & Cheese), DDB New York (P&G/Novartis), and FCB Toronto (Nabisco/Planet Snak). Over the past 25 years, it has evolved into a globally respected leader in animation, contributing to major productions such as PAW Patrol (Spin Master/Nickelodeon), Ever After High (Mattel), and The Breadwinner (Aircraft Pictures/Cartoon Saloon/Melusine Productions). Most recently, Guru worked on Mecha Builders for Sesame Workshop — a project soon to debut on Netflix.

The company also manages a growing roster of original IP, including the Netflix favorite True and the Rainbow Kingdom, the Emmy-nominated Justin Time (Disney/Hulu), and Big Blue (CBC). Guru’s content reaches kids and families around the world through streaming platforms, broadcast partners, and a network of more than 15 YouTube channels that have collectively amassed more than 3 billion views.

“We’re incredibly humbled to be marking 25 years doing what we love,” said Guru Studio President Frank Falcone. “The studio’s growth and success have always come from our collective intuition and the creative risks we’ve been willing to take on animated stories we strongly believe in. We’ve been very fortunate to work with so many talented artists and supportive partners brave enough to take these leaps of faith with us.”

Looking to the future, Guru is preparing to launch several new projects and partnerships, including new shorts for True and the Rainbow Kingdom and the studio’s first-ever theatrical feature film. The team recently wrapped production on a Charlotte’s Web family mini-series for Sesame Workshop and HBO Max, and acquired the TV rights to 25 titles from Penguin Random House’s bestselling Where’s Spot? picture book series.

Guru kicked off its anniversary year with a featured panel at the Toronto Animation Arts Festival International (TAAFI), followed by a gala celebration in Toronto and the debut of a limited-edition Guru 25 Year Pin Collection. More celebratory events and content announcements are planned throughout the year.

To learn more about the studio, visit gurustudio.com.

About the author

Katherine Hill

Katherine Hill

Katherine is a writer and editor. She has more than a decade of experience crafting engaging content and managing editorial projects. She spends an inordinate amount of time looking for rare Care Bears and baseball jerseys online.

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