Mattel, Amazon MGM Studios, and Save the Children are launching a social impact campaign tied to Masters of the Universe.
For more than 40 years, Masters of the Universe (MOTU) has reminded fans that true power comes from within. Millions of kids never have the chance to discover theirs. Because of this, the campaign creates a global movement to help kids worldwide have a healthy start in life.
Ahead of the film’s theatrical release on June 5, movie actors Nicholas Galitzine, Camila Mendes, and Idris Elba shared a message to fans, inspiring them to give back. Individuals can support kids worldwide by donating via Pledge or texting HERO to 707070. All donations benefit Save the Children directly.
“Masters of the Universe has inspired generations to discover their inner power,” says Nancy Molenda, vice president of Global Corporate Events and Philanthropy at Mattel. “Through this campaign, we’re extending that legacy to children who need it most. We’re working with Amazon MGM Studios and Save the Children to provide the confidence, resources, and support they need to shape their futures.”
To help kids unleash their inner power, interested parties can learn more at pledge.com.
