Jada Toys’ most recent collection of cars is getting into the licensing game. Jada Toys is already known for its die-cast versions of iconic vehicles on the screen and in real life, and now the company is turning some of the most iconic pop culture cars pink.
The company’s latest collection of vehicles, Pink Slips, launched earlier this year. With Waves 6 and 7 of the collection in progress, the brand is getting into licensed vehicles and limited chases from fan-favorite properties.
Starting this month, collectors will be on the lookout for Jada Toys’ new collaboration with Warner Bros. Discovery Global Consumer Products, a candy pink, 1:24-scale version of the Batmobile based on the 1966 Batman TV series. Upcoming candy pink chase vehicles launching next year include the iconic Ghostbusters Ecto-1 and Suki’s S2000 from the Fast and Furious franchise.
“The success of the Pink Slips line right out of the gate has been greater than we had hoped for,” says Bill Simons, CEO of Jada Toys. “Each vehicle embodies the latest trends in car culture and our team strives to keep the lineup fresh. The introduction of the entertainment vehicles will continue to add newness to the lineup and give collectors even more of what they’re looking for from their favorite brands.”
