Do, Re & Mi | Source: Amazon Prime Video/The Toy Book

Characters from the new Amazon Original animated series Do, Re & Mi are flying into the toy department, appropriately, at Amazon.

The new musical series about a trio of bird buds voiced by Kristen Bell, Jackie Tohn, and Luke Youngblood debuted last week on Amazon Video and Jazwares just released its first toys from the series with more to follow in the months ahead.

Jazwares’ Do, Re & Mi toys | Source: Jazwares/The Toy Book

“From the soft character plush to the interactive piano mat, not only are these exciting toys important for improving fine motor skills, and creativity, but they also cultivate a love and appreciation for music,” says Jazwares President Laura Zebersky. “We are excited to bring the musical adventures from the Do, Re & Mi series to life through our new preschool line.”

Related: State of the Industry Q&A 2021: Jazwares

Jazwares’ Amazon-exclusive Do, Re & Mi product line includes:

  • Do, Re & Mi House Playset: Let’s all go exploring Do’s House in the Do, Re & Mi Playset, the adorable playset that features melodies and phrases from Do, Re & Mi! Discover all three floors of Do’s house with the manual basket elevator, sliding down to the bottom when you’re done!
  • ‘Mi’ the Blue Jay Singing & Light Up 10″ Plush: Level up your child’s love for Mi, the Blue Jay, with this 10-inch deluxe feature plush toy! Illuminate the stage with Mi as the little bird plays along to its light-up guitar.
  • ‘Do’ the Owl, ‘Re’ the Hummingbird Plush, and ‘Mi’ the Blue Jay 8″ Plush with Sounds: Bring the musical trio of Do, Re & Mi to life with these character-inspired plush toys. Collect all three snuggly toys, which feature sounds and voices from the series characters themselves! Each sold separately.
  • Do, Re & Mi Musical Guitar, 23.5-inch: The Do, Re & Mi Musical Guitar is perfectly sized with your child in mind! Press the button on the front face of the guitar to play ‘Do, Re & Mi Theme Song.’ The sturdy nylon strings make this the perfect introduction to guitars for your child. Sing and strum along!
  • Do, Re & Mi Musical Piano Mat, 48-inch:The Do, Re & Mi inspired piano mat features eight built-in songs so fans can play along to their favorite tunes. Each of the eight keys plays a different melody so they can explore new sounds and make their own music.
  • Do, Re & Mi 3-Inch Figures 5-Pack: The Do, Re & Mi multipack features five 3-inch figures that your little ones can play with to recreate their favorite scenes at home. Collect all of the playful figures from the town of Beebopsburgh and watch the musical adventures with your favorite birdies by your side.

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Do, Re & Mi is available on Prime Video in more than 240 countries and territories worldwide, as well as Amazon Kids+ in the U.S., Canada, UK, Germany, and Japan.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.