Jazwares, Epic Games Extend Fortnite Partnership Through 2025

Fortnite Battle Bus | Source: Jazwares

Fortnite is planning to be around for many years to come.

Epic Games and Jazwares have extended their licensing agreement for Fortnite toys and collectibles through 2025. IMG brokered the deal which comes with some new terms starting next January when Jazwares becomes the exclusive toy partner for all Fortnite action figures, vehicles, playsets, and accessories at 4-inch scale and below. The company will also continue to produce its Fortnite R/C vehicles range which is compatible with the 4-inch scale; and its growing Fortnite plush assortment. New for 2022 is a fresh lineup of 2-inch action figures, vehicles, playsets, and accessories for fans of Fortnite who prefer a miniature scale.

“These toys and collectibles have opened up the action-packed world of Fortnite, adding a whole new level of detail that fans can connect to like never before,” says Jazwares President Laura Zebersky. “Through the continually evolving 4-inch action figure universe and now the new 2-inch range, we are expanding collectibility to help fans build out the world of Fortnite. We are thrilled to be bringing these new, detailed micro scales to life for the first time, and look forward to working closely with Epic Games to continue growing fans’ Fortnite collections.”

Fortnite Agent’s Room | Source: Jazwares

Related: Is this the End of the Master Toy Licensee?

Jazwares and Epic Games kicked off their partnership in 2019 with the debut of the 4-inch scale Fortnite action figure range. Jazwares’ Fortnite Jumbo Llama Piñata became an instant hit, securing a position on the Toy Insider’s Holiday Gift Guide Hot 20 as the line rocketed to the top of the sales charts. Last year’s Fortnite Deluxe Battle Bus continued the charge to become the fourth best-selling toy in the action figures and accessories category for 2020.

Fortnite Feature Vehicle – Choppa with a 4-inch Blaze figure | Source: Jazwares

A new lineup of additional Fortnite products from Jazwares is rolling out this year, including a fresh assortment of 7-inch Fortnite Legendary Series Figures – Brawlers; the Fortnite Feature Vehicle – Choppa with a 4-inch Blaze figure and a Legendary Assault Rifle; and the Fortnite Agent’s Room 2-pack with 4-inch Peely figures and diorama.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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