IMC Toys’ entertainment brand, Kitoons, is launching as a distributor of educational content from different brands for YouTube and other social media platforms
Kitoons has inked an agreement with the French company Millimages for more than eight series, including Molang. Nearly 400 episodes worth of content are included in this agreement and will launch on the Kitoon YouTube channel, with Molang being the first to hit the platform.
“We are delighted to welcome Molang and the rest of Millimages’ series as part of our continually expanding offering,” says Raquel Roca, Director of Communications and Distribution at IMC Toys. “We believe that this partnership with Millimages, the first of many, will strengthen our position in the market and provide a unique viewing experience for our current followers and fans of our existing series.”
Along with this agreement, IMC Toys is partnering with external channels and publishing platforms to grow the Kitoons brand. Kitoons currently features content from IMC Toys’ brands, including Cry Babies Magic Tears, VIP Pets, and more.
