MGA Entertainment, creator of L.O.L. Surprise!, has teamed up with Sanrio to honor the beloved character Hello Kitty in honor of her 50th anniversary in 2024.

The newly released L.O.L. Surprise! Loves Hello Kitty Limited-Edition Collection features two L.O.L. Surprise! tots styled in their cutest Hello Kitty outfits and packaged in a brand-new Hello Kitty-shaped ball, complete with her ears and a 50th anniversary bow.

“L.O.L. Surprise! is proud to partner with Hello Kitty in celebration of this momentous anniversary, bringing together two iconic brands that share a common message to children and adults around the world,” says Isaac Larian, Founder & CEO of MGA Entertainment. “The L.O.L. Surprise! Loves Hello Kitty Collection is the perfect way to celebrate both beloved brands.”

Source: MGA Entertainment

“For five decades, Hello Kitty has inspired generations, and her message of friendship, kindness, and inclusivity transcends cultures and continues to resonate with fans of all ages,” says Craig Takiguchi, Chief Operating Officer of Sanrio. “In celebration of Hello Kitty’s milestone year, the new special edition L.O.L. Surprise! dolls are a symbol of friendship, creativity, and self-expression, and we hope they inspire kids across the globe to be themselves and embrace their individuality.”

This line of L.O.L. Surprise! tots features Hello Kitty-themed fashions and accessories in a pastel color scheme. Crystal Cutie and Miss Pearly come with seven surprises to unbox, including an outfit, shoes, two accessories, a purse, and a sticker. Each makes the perfect addition to any L.O.L. Surprise! or Hello Kitty collection.

The L.O.L. Surprise! Loves Hello Kitty Limited-Edition Collection is available now at Walmart, Target, Amazon, and

About the author

Maggie Dougherty

Maggie Dougherty

Maggie Dougherty is an editorial intern at Adventure Media & Events. She is a senior at Iona University in New Rochelle, New York, where she studies digital media and production. In her free time, Maggie can be found watching Conan O’Brien videos on YouTube, reading biographies of Lyndon B. Johnson, or listening to the Succession soundtrack.