Source: MGA Entertainment

The fierce and fashionable L.O.L. Surprise! dolls are O.T.W. back to the metaverse for a second installment of the popular Roblox game, Twilight Daycare, and this time they’re backed by the power of Gamefam and WildBrain Spark.

MGA Entertainment‘s L.O.L. Surprise! miniature dolls make up for their size with fierce fashion and big personalities. With a variety of unique characters, each doll arrives in a small container filled with surprise accessories that kids can unpack and collect. 

Earlier this year, Gamefam’s Twilight Daycare arrived on Roblox as an interactive game where users play as babies, toddlers, or caretakers. In the game’s immersive, social roleplay world, players are prompted to feed, change diapers, and play with toys. In the first L.O.L. Surprise! x Twilight Daycare installment, fans were tasked with completing interactive challenges presented by unreleased dolls.

MGAE CEO and Founder Isaac Larian says that the partnership with Gamefam has been a big win and that the involvement of WildBrain is taking things even further.

“With the addition of WildBrain Spark, we have been able to bring L.O.L. Surprise! to the virtual world in a groundbreaking and engaging way,” Larian says.

Related: Ro’ Money Ro’ Problems: Trouble in the Metaverse as Roblox Shares Tank Following Earnings Report

The new L.O.L. Surprise! activation of Twilight Daycare, set to launch April 15, introduces new L.O.L. Surprise! OMG Queens and twelve L.O.L. Surprise! dolls. Players can win costumes worn by the characters, enter an L.O.L. Surprise! Diner, and a customized L.O.L. Surprise! House. Both the costumes and house will stay with the players after the activation is complete, encouraging continued play. In typical L.O.L. fashion, the new activation promises a host of other surprises that fans can unveil as they explore the game. 

Roblox is a digital platform where millions of players gather together every day to create and share experiences in immersive3D worlds. ‬All of the online games on the platform are built by members of the‭ ‬Roblox‭ ‬community for members of the‭ ‬Roblox‭ ‬community‭. ‬Roblox‭ ‬is free to download and play on all modern smartphones‭, ‬tablets‭, ‬computers‭, ‬Xbox One‭, ‬Oculus Rift‭, ‬and HTC Vive‭. ‬

About the author

Danielle Farina

Danielle Farina

Danielle is an editorial intern for the Pop Insider, the Toy Book, and the Toy Insider. When she’s not giving an incredibly off-key performance of her favorite Disney soundtracks, you can find her going on walks, binge watching New Girl, or reading a book in a local coffee shop! Danielle is excited to immerse herself in the world of toys and unleash her inner child!

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