DOLCE STEM.org

Magformers’ DOLCE line is the first soft baby toy brand to be awarded STEM authentication by STEM.org.

DOLCE (design, observe, learn, create, educate) products are designed specifically for newborns and young children to learn cognitive skills at an early age through play.

“DOLCE products are excellent for young learners as it introduces STEM principles to children as young as 0+ months,” says Chris Tidwell, CEO of Magformers.

DOLCE Aardvark

For more than a decade, STEM.org has worked to build the first-ever STEM validation framework to determine which toys, products, and programs deserve the official STEM.org seal of approval. The organization works regularly with schools, districts, educational organizations, and top brands in more than 25 countries to recognize the top STEM products and to make them accessible to all.

Michigan-based Magformers LLC operates several brands across different areas of play, including Magformers, Clicformers, Tileblox, DOLCE, and Kidsme.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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