After releasing year-end financials and several pieces of Power Rangers news, Hasbro dropped an early look at one of the new My Little Pony toys that they’re positioning for the holiday season this year. The My Little Pony Oh My Giggles Pinkie Pie is just one item from a new MLP lineup that will be shown for the first time at Toy Fair New York this month.

The ticklish electronic figure responds to kids’ touch. When kids tickle her chest, Pinkie Pie laughs, and the more she’s tickled, the harder she laughs and the faster she moves. The toy also has a light sensor in the figure’s mouth that can activate unexpected sound and movement when it detects motion. Based on the animated series My Little Pony: Friendship is Magic, Pinkie Pie features long, rooted hair and a signature cutie mark of three balloons. It’s recommended for ages 3 and up.