Nex has appointed Tracy Elizabeth as Senior Director of Trust and Safety Research. Reporting to Tom Kang, the company’s President and Head of International, Elizabeth will lead Nex’s Trust and Safety strategy, focusing on incorporating safety-by-design principles into products and experiences for children and families.
Elizabeth brings more than a decade of experience across youth development, digital media, and Trust and Safety. She previously held leadership roles at Netflix and TikTok, where she led teams focused on family safety, content policy, product research, and age ratings. She has also advised technology companies including Meta and Microsoft.
At TikTok, Elizabeth served as Global Head of Family Safety and Developmental Health, overseeing teams focused on youth safety, platform fairness, content classification, and product research. At Netflix, she developed global maturity-rating systems, content-classification standards, and metadata taxonomies.
A developmental psychologist and prevention scientist, Elizabeth began her career as a public-school teacher in South Carolina. She holds a doctorate from Harvard University, where her research focused on child and adolescent development.
“Throughout my career, I’ve focused on how media and technology can positively contribute to kids’ and teens’ social and emotional development and well-being,” shares Elizabeth. “As both a developmental psychologist and a parent, I’m excited about what Nex is building. I’ve seen firsthand how Nex Playground brings families together through movement, play, and shared experiences, and I look forward to helping ensure Trust and Safety remain central to that experience as the company grows.”
Elizabeth is also scheduled to speak at the Family Online Safety Institute’s Annual Conference Nov. 19 as part of the Safer Play: Building Better Gaming Experiences panel.
