For the 15th year, as part of the ToyCity initiative, Spielwarenmesse invited Nuremberg’s bars to compete in a ToyCocktail Competition to create a special cocktail for the trade fair.

The competition took place on December 4 at Bar Europa, which won last year’s competition. This year’s winner was the “Pill-toy-rika” by Shirley Bleisteiner from Gasthaus Pillhofer. The cocktail is bright red, inspired by the Spielwarenmesse logo.

Four judges, Bernd Schäfer from Nuremberg, Adriano Paulus from Munich, Sven Goller from Bamberg, and Berlind Bernemann of Spielwarenmesse eG, judged the creative concoctions in accordance with official competition rules of the Deutsche Barkeeper-Union.

The winning cocktail will be available at nine participating bars around the city during the Spielwarenmesse, from January 30 to February 3, and will be served at various evening events at the fair.

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley was a Senior Editor at The Pop Insider, The Toy Insider, and The Toy Book. She covered all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.

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