Play Visions Inc. inked a deal with Blue Rocket to expand its Xtrem Bots collection with Mazzy Bot for North America.

With the Mazzy Bot, kids can build their own robot and learn to program it in an approachable and easy way.

“We were thrilled when the Blue Rocket team introduced us to the latest Xtrem Bots addition,” says Mark Chernick, president, Play Visions. “The Mazzy Bot introduces a whole new way to play and learn with a childhood staple toy such as the robot.”

The Mazzy Bot is the latest in a line of STREAM — science, technology, robotics, engineering, arts, and math — products that kids can use to enhance skills such as problem-solving, critical thinking, collaboration, and creativity. The Bot consists of 100 modular parts that kids can use to build two different models: an Android robot or a Rover off-road vehicle. Kids can program their Bot with more than 60 actions, including facial expressions, sounds, and a maze game to learn coding fundamentals. Programming is accomplished through an onboard control panel or via the companion app available for iOS or Android devices, kids can connect to the

Play Visions will showcase its full range of new products in booth No. 419 at Toy Fair New York, taking place from Feb. 22-25 at the Jacob K. Javits Center.

Click here to view the Toy Book’s full coverage of Toy Fair New York.