TFNY: Play Visions Expands Its Xtrem Bots Collection with Mazzy Bot

Play Visions Inc. inked a deal with Blue Rocket to expand its Xtrem Bots collection with Mazzy Bot for North America.

With the Mazzy Bot, kids can build their own robot and learn to program it in an approachable and easy way.

“We were thrilled when the Blue Rocket team introduced us to the latest Xtrem Bots addition,” says Mark Chernick, president, Play Visions. “The Mazzy Bot introduces a whole new way to play and learn with a childhood staple toy such as the robot.”

The Mazzy Bot is the latest in a line of STREAM — science, technology, robotics, engineering, arts, and math — products that kids can use to enhance skills such as problem-solving, critical thinking, collaboration, and creativity. The Bot consists of 100 modular parts that kids can use to build two different models: an Android robot or a Rover off-road vehicle. Kids can program their Bot with more than 60 actions, including facial expressions, sounds, and a maze game to learn coding fundamentals. Programming is accomplished through an onboard control panel or via the companion app available for iOS or Android devices, kids can connect to the

Play Visions will showcase its full range of new products in booth No. 419 at Toy Fair New York, taking place from Feb. 22-25 at the Jacob K. Javits Center.

Click here to view the Toy Book’s full coverage of Toy Fair New York.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.