Toys “R” Us unveiled its plans for the upcoming holiday season. The company will launch a new Rewards “R” Us program for its more than 18 million existing Rewards “R” Us members, and those who sign up in-store or online at toysrus.com/myrewards, who are now able to earn more rewards.
The complimentary Rewards “R” Us program enables members to earn one point per dollar spent at Toys “R” Us or Babies “R” Us locations; for every $125 spent, Rewards “R” Us members receive $5 in “R” Us Rewards. Rewards “R” Us members who are also “R” Us credit cardholders earn two points per dollar spent in-store or online at Toys “R” Us or Babies “R” Us—for a total of $10 for every $125 they spend. In addition, they can enjoy special financing and partake in 10 percent off Thursdays at any “R” Us location.
Toys “R” Us will also introduce online layaway, giving customers the ability to create layaway orders at toysrus.com and babiesrus.com, make subsequent payments either in-store or online, and pick up their order at a local store or have it delivered to their home.
This fall, the company will introduce new navigational signage in Toys “R” Us stores nationwide, and launch two new gift solution shops located at the front of each store: The “Here’s What’s Hot” shop, which showcases new product arrivals and top trending toys that will change on a monthly basis; and the “Gift Express” shop, designed to help indecisive gift-givers decide on an item.
Toys “R” Us will offer an extended return period after the holidays: Through January 22, returns accompanied by a sales or gift receipt or online packing slip will be accepted, regardless of whether or not the item was purchased within the company’s general 90-day window for returns.
