ToyFest West
ToyFest West
Source: ToyFest West

The disruption in toy fair season has placed the spotlight on ToyFest West.

This week, the Western Toy and Hobby Representatives Association (WTHRA) board of directors voted to move forward with the in-person show March 9-11, 2022 at The Expo at World Market Center Las Vegas. Attendees will also have access to gift and accessory lines that are available in permanent showrooms at the World Market Center Las Vegas.

Source: WTHRA

“There are many things to look forward to … One being, WTHRA will celebrate its Diamond Anniversary, 60 years of producing the finest toy show in the West,” says WTHRA President Lawrence Nissen. “Another is that exhibitors are purchasing more booth space to prepare for the retailers, new and old who are registered for the show.”

According to the organizers, ToyFest West will follow Clark County and Nevada State Guidelines regarding COVID-19 at the time of the event. Currently, masks are required for either vaccinated or unvaccinated people at indoor events in Clark County. Attendees and exhibitors will be asked to wear a mask at the entrance to any building. Signs will be posted as a reminder. Temperature checks will take place at the entrance to The Expo’s south hall by an EMT and hand sanitizer will be made available inside the hall at the registration area.

More info on the event can be found at toyfestwest.com

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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