The Sonic Boom portfolio is expanding to include more promotional partners this year, including World Tech Toys, Bulls I Toy, and Rubies Costumes.
World Tech Toys will be creating an array of R/C helicopters based on the characters Sonic, Tails, Knuckles, Amy, and Sticks. Detailed design schemes will mirror the Sonic world established in both the TV series, as well as the video games for both Nintendo 3DS and Wii U.
Bulls I Toys will create custom-designed wearables such as branded dog tags and slap bands. The development team will also produce products such as puzzle erasers, 2-D & 3-D erasers, stickers, magnetic, and traditional trading cards.
Rubies Costumes will launch a new line of Sonic Boom costumes, as well as expand on its existing Sonic collection with new classic character costumes and a candy bowl holder.