The company behind the Frisbee and Slip ‘N Slide will celebrate decades of fun at the New York City event. 

Wham-O will celebrate 75 years of creativity and innovation from Sept. 30 to Oct. 3 at Toy Fair in New York City. The company is behind several classic toys that foster active play, including the Superball, Hula Hoop, Hacky Sack, and more. 

The toy company also released a limited edition Frisbee in honor of its anniversary earlier this year

“We are immensely proud to reach this incredible 75th anniversary milestone,” says Wham-O President Todd Richards. “For 75 years, Wham-O has been synonymous with fun, laughter, and cherished memories. Our legacy is a testament to the power of play and bringing joy to people of all ages.”  

Wham-O invites Toy Fair attendees to join the celebrations at Booth No. 3237. Attendees can revisit Wham-O’s long history and peek into the company’s future. 

“We’re eager to return to New York and thrilled to celebrate our 75th anniversary alongside the finest in the industry. Wham-O’s legacy is not just about products; it’s about celebrating the power of play, creating connections and memories, and demonstrating our commitment to the industry,” Richards says.

About the author

Samantha Connell

Samantha Connell

Samantha is an Assistant Editor for The Toy Book, The Pop Insider, and The Toy Insider. She loves to write, craft, watch Pride and Prejudice, and play with her adorable dog, Willow. She is a Ravenclaw, Star Wars fan (prequels included), and Clemson alumna. She also thinks that she is the favorite aunt.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitterxyoutube