Transformers Day 2026 is kicking into high gear. As part of the annual Sept. 17 celebration, The Noble Collection is teaming up with Hasbro to bring the bots to bookshelves worldwide.
Under the multi-year agreement, The Noble Collection will design, develop, and distribute a swarm of new products inspired by the franchise, including licensed accessories, stationery, games, collectibles, and more. The assortment will highlight hits from Hasbro’s Transformers Generations lineup, which includes everything from the original 1984 animated series to the live-action films, just as The Transformers: The Movie celebrates its 40th anniversary.
The collection celebrates Transformers throughout the ages with games, collectibles, accessories, and more. | Source: The Noble Collection/The Toy Book
The collection celebrates Transformers throughout the ages with games, collectibles, accessories, and more. | Source: The Noble Collection/The Toy Book
The collection’s debut rollout is now available for pre-order on The Noble Collection’s website and features a variety of accessories, including articulated keychains, bracelets, and collectible dioramas. Additional products are slated to follow throughout the fall.
“The Transformers franchise has stood at the heart of pop culture for more than 40 years, and it is an honor for The Noble Collection to bring this legendary universe to life through officially licensed product,” said Julian Montoya, President of The Noble Collection. “From the G1 series that started it all to the blockbuster films that introduced Transformers to a new generation, this collaboration lets us celebrate the full breadth of the brand. We can’t wait for fans and collectors around the world to roll out with us this Fall.”
To learn more and browse the debut Transformers line, visit noblecollection.com.
