Toy designer and distributor Scentco brings their booming Bedtime Defenderz plush toy line to the small screen. Working with Armada Content, the company plans to release 12 animated episodes in the fall on YouTube.
This new animated series dives deeper into the fantastical world of Snoozeland and the back stories of the five Bedtime Defenderz and their fight against their enemy Torrag, Master of Shadows. These detailed storylines create a well-rounded Bedtime Defenderz universe. Watch the Bedtime Defenderz series teaser below:
“As a parent, I know how hard the bedtime routine can be. I wanted to help families in a fun way and Bedtime Defenderz was my answer to that,” says Chris Coté, President of Scentco. “We worked hard to develop strong storylines around each character. There is so much room to blow these storylines out and partnering with Armada gives us that valuable platform.”
The Bedtime Defenderz toy line helps improve kids’ bedtime routines, which is often difficult for parents. Each 10-inch plush Defender has special objects such as a power band slap bracelet, a glow-in-the-dark belt buckle, and a comic book to read at bedtime. Armed with these tools, Bedtime Defenderz use their special powers to battle nightmares and darkness so that kids can sleep soundly knowing they are safe and protected. Bedtime Defenderz are available on Amazon and at Scentco’s website.
“There is something very unique and special about the Bedtime Defenderz and their adventures in Snoozeeland,” says Armada Content Partner Mike Halsey. “Not only do they tell an action-packed, engaging story, but they help solve a problem that parents and kids face daily.”
