Breyer — a division of Reeves International Inc. — has been named master toy partner for Piper’s Pony Tales, a new short-form series from Epic Story Media Inc and Milkcow Media.
The preschool series from Milkcow Media’s Alexander Bar (Ricky Zoom, Mike the Knight) tells the story of Piper, a young girl who dreams of having a pony of her own as she plays with her toy horse, Spark, and her stable playset.
“As part of the leading equestrian lifestyle brand of toys, gifts, collectibles, and experiences, it is exciting to be part of introducing preschoolers to the enchanting world of horses,” says Breyer President Tony Fleischmann. “Piper’s Pony Tales will create long-lasting memories of horse play and a love of horses.”
Epic Story Media will handle distribution in addition to managing global licensing and merchandising programs for the series.
“We are so proud of Piper’s Pony Tales – from its premise of unlocking kids’ imagination so that they can create magic in their own homes, to the diverse leading cast and the unique style we’re pioneering to bring them to life,” says Ken Faier, El Presidente and founder of Epic Story Media. “We are excited to have a strong partner in Breyer, whose expertise has helped us to make sure we remain true to the equestrian way and provided valuable consultation in the development of Piper’s core brand values.”
Since 1950, Breyer has been leading the charge in the realm of equestrian toys and collectibles for kids and families.
