ChizSix Marketing & Media is a full-service agency serving the toy and family space. | Source: ChizSix/The Toy Book

A familiar duo is back in action!

Following months of speculation, Harold and Jennifer Chizick are tapping into more than two decades of toy industry and marketing experience to launch their new company, ChizSix Marketing & Media. ChizSix is a full-service agency that the Chizicks say “brings a modern and playful approach to integrated brand marketing that resonates with North American families and consumers.”

Harold and Jennifer Chizick | Source: ChizSix Marketing & Media

“Understanding the complexity of today’s consumer, their dreams and motivations, and the ever-changing family unit is at the core of ChizSix,” says Harold Chizick, president and CEO of ChizSix. “Gone are the days of cookie-cutter campaigns for the nuclear family. We started ChizSix to share compelling stories that resonate across the diversity, beauty, and nuance of today’s dynamic market, ultimately driving success for our growing business partners. We’re excited to capture the magic of play again and share that with kids of all ages!”

Related: Stay on the Pulse of Play with ‘The BIG Toy Book’ in 2023

On April 12, 2013, following successful runs heading marketing and communications for Spin Master (twice) and MEGA Brands, Harold Chizick made the decision to take his knowledge of marketing toy and entertainment brands and set up shop on his own. Chizick and his wife Jennifer opened ChizComm Ltd and after scaling the business across North America over the course of seven years, the duo sold the company to Genius Brands International which rebranded the agency as the Beacon Media Group.

For their new venture, the Chizicks have recruited a crew packed with industry veterans, including Chief Marketing Officer Talya Gaborieau.

“We’ve connected an impressive team of leaders and partners, and together we’re ready to embark on this new venture and bold vision,” says Chief Operating Officer Jennifer Chizick. “Our clients can expect the highest standards of excellence and service, with a refreshing lens towards the future.”

ChizSix is rooted in family, starting with its name — a play on Harold and Jennifer’s family of six.

Based in Toronto, ChizSix is growing its initial client roster and making plans for 2023. Additional details will be revealed in the coming weeks.

Parties interested in learning more can reach out to Harold Chizick directly via email: Harold@ChizSix.com.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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