Fisher-Price has an array of well-known toy lines across a variety of age ranges, including Little People, Mega Bloks, and others. Mattel is continuing the trend of expanding and growing the brand’s offerings with its newest line of toys, Sensory Bright, the first sensory line from Fisher-Price.
The company consulted with parents, children, and caregivers to ensure the new toy line would interest kids and help meet their sensory play needs. The toys are designed to offer visual, auditory, tactile, and olfactory experiences to growing kids.
Fisher-Price Sensory Bright Light Station ($49.99, Ages 3+) | Source: Fisher-Price
Fisher-Price Sensory Bright SpinnyScopes ($6.99, Ages 3+) | Source: Fisher-Price
Fisher-Price Sensory Bright Squish Scape ($11.99, Ages 3+) | Source: Fisher-Price
Designed for kids ages 3 and up, the Sensory Bright line features three new toys available online. Preschoolers can get creative with the Sensory Bright Light Station. The interactive table includes customizable lights, sounds, and music. The Light Station has five different play modes and a whole collection of textured buttons, dials, and switches. The Sensory Bright SpinnyScopes each feature a pattern kids can reveal as they twist the tops. The Sensory Bright Squish Scape lets kids squish their way through a maze, revealing hidden undersea surprises on the way.
The new Fisher-Price Sensory Bright Line is available now exclusively at Target. Also available exclusively in Target stores are the Squeeze ‘n Sniffs, which come with two squish animals and goo with scents.
