Goliath is joining team Garfield. The company is partnering with Paramount to create a line of plush toys inspired by The Garfield Movie, which is set to release in theaters in May 2024.
“Goliath has mastered the agility to respond to the on-demand wants and needs of our audience to deliver innovative product lines to market,” says Brian Weiss, President of North America at Goliath. “Garfield has touched the hearts and homes of many for decades, and it’s an honor for Goliath to be able to give fans the opportunity to hug him in real life.”
The collection will launch in stores and online with two 8-inch plush toys for $9.99 each: Odie and Garfield.
“Goliath has been a trusted partner in bringing our properties to life, and we’re excited to see this relationship continue to flourish with The Garfield Movie,” says Dion Vlachos, Executive Vice President, Licensing and Retail, Consumer Products & Experiences, Paramount.
The first two plush are expected to hit shelves next spring to coincide with the May release of The Garfield Movie while the rest of the collection will follow in the fall.
