Guru Studio appointed Playmates Toys as global master toy partner for its newest original preschool series Pikwik. The news follows Guru Studio’s U.S. broadcast deal with Disney Junior and Hulu and the recent expansion of True and the Rainbow Kingdom on Netflix.
In collaboration with Guru, Playmates will bring to market a complete line of figures, play sets, vehicles, plush, and role play items inspired by the new series, which is set to air on Disney Junior in the U.S. and other territories in 2020. Playmates Toys has worldwide toy rights, excluding China.
Pikwik follows team leader Suki the hedgehog, Trevor the racoon, Hazel the cat, and Tibor the hippo, as they work together to deliver surprise-filled parcels to the colorful residents of Pikwik. The 52 x 11 minute episodes are packed with big adventures, silly hijinks, and heartfelt charm that will entertain preschoolers while underscoring the social value of team work, responsibility, and critical thinking.