MAGNA-TILES has expanded its leadership team with the appointment of Heather Fanning as Vice President of Sales, a newly created role designed to support the company’s long-term retail growth strategy. Based in the company’s Bolingbrook, Illinois, office, Fanning oversees the U.S. sales team and guides national sales planning, channel development, and account management efforts.
Fanning joins MAGNA-TILES with more than 15 years of experience across consumer packaged goods, spanning mass, specialty, club, and e-commerce channels. She has held senior sales and growth-focused roles for brands including SC Johnson, Philips, Revlon, and Alex Toys, managing revenue portfolios valued at more than $120 million. Her background includes Amazon Marketplace strategy, managing major retail relationships, and more.
Michael Valenta, President at MAGNA-TILES, says the company established the leadership role specifically for Fanning, noting her combination of professional expertise and personal connection to the brand. “As a proud parent of MAGNA-TILES enthusiasts, she brings both professional expertise and deep personal understanding to our brand,” he remarks.
In her new position, Fanning will focus on driving market expansion and strengthening retail partnerships while supporting the company’s broader mission to bring magnetic building experiences to families and classrooms. MAGNA-TILES products are sold in more than 80 countries.
