Moose Toys announced plans for its new toy line based on the mobile game Disney Crossy Road. In the game, players collect an 8-bit design of iconic Disney characters as they hop, dodge, and slide their way through busy lanes of traffic. Since its launch a year ago, the app has been downloaded more than 31 million times.
The initial collection from Moose will feature Disney and Pixar characters from the app including Mickey Mouse, Donald Duck, Buzz Lightyear, Simba, Baymax, and more. The line will include collectible micro figures, backpack hangers, and plush, and will be available at select retailers beginning April 1.