Kingsmen Xperience, with strategic partner Bright Play, is readying to open the new Planet Playskool entertainment center to the public on June 13. The center offers kids a variety of STEAM-based activities and play areas, all themed around beloved Hasbro brands.

Kids can make Play-Doh creations in the Imagination Station. | Source: Kingsmen Xperience/Hasbro

Planet Playskool’s 20,000-square-foot entertainment area features six interactive activity areas. Mouse Trap Cheese Run is a kid-size version of the Mouse Trap game. The Play-Doh Imagination Station offers a sensory experience and a chance to get creative. PJ Masks Hero City calls on kids to help Catboy, Gekko, and Owlette save the day through games.

At Hasbro, we are constantly seeking ways to create magic through immersive play experiences for fans and families. Planet Playskool not only brings this vision to life but takes it to the next level through STEAM-based activities that encourage kids to let their imagination run wild and practice their critical thinking skills, while getting them up and active.
Matt Proulx, Senior Vice President, Global Experiences, Partnerships and Music at Hasbro

Kids can visit Tinkertown for construction-based fun. Then, they can head to the Transformers Automot Ark to use problem-solving skills to save the universe. Finally, the Spirograph Art Studio has a huge digital art display. Planet Playskool also has an Easy Bake Café for sweet treats and a retail store for souvenirs including toys, games, and more.

Planet Playskool is located at the Westfield Garden State Plaza in Paramus, New Jersey, and opens to the public this June 13. The center is designed for children ages 3-9 and tickets are available now on the official website.

About the author

Bug Hartsock

Bug Hartsock

Bug was a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.

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