Retailers can swap candy for collectibles this Halloween season — there are creepy and kooky toys, games, activity kits, and more to showcase. Consumers can get into the ghostly spirit with feature film-inspired Halloween costumes, eerie building toys, licensed horror-themed board games, and more.

Here are 16 new and upcoming spooky selections.


WARNER BROTHERS HORROR 3D FOAM BAG CLIP, SERIES 9

There are 11 horror-themed figural bag clips to collect, including Jason, Freddy, Pennywise, Regan, Annabelle, and more.

Product Facts

  • MSRP:
  • $6.99
  • Age:
  • 17+

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LEGO CREATOR 3-IN-1 HAUNTED MANSION

Builders can construct a two-story haunted mansion, a haunted train, or a haunted ship with this 736-piece set.

Product Facts

  • MSRP:
  • $89.99
  • Age:
  • 9+

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TELETUBBIES 2.5-INCH HALLOWEEN CHEEBEE FIGURE

Each 2.5-inch Teletubbies Cheebee figure is dressed in a Halloween costume, including a cat, witch, mummy, and more.

Product Facts

  • MSRP:
  • $5.99
  • Age:
  • 3+

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CHUCKY THE GAME

Players can push their luck and provoke the knife-wielding Chucky unit, or find a hiding spot, until they defeat the doll. If not, he’ll transfer his soul and escape the toy store.

Product Facts

  • MSRP:
  • $19.99
  • Age:
  • 13+

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BITTY POP! BITTY BOX PENNYWISE LAIR

This mini collectible features rooms from Pennywise’s lair plus Bitty Pop! Pennywise and Bitty Pop! Georgie Denbrough figures.

Product Facts

  • MSRP:
  • $25.00
  • Age:
  • 17+

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BLDR — KUROMI’S HAUNTED HOUSE

Little builders can use 359 pieces to create Kuromi’s Halloween-themed house, which features spider webs, pumpkins, a candy cauldron, and a fireplace. The set comes with Kuromi, My Melody, and Hello Kitty figures.

Product Facts

  • MSRP:
  • $29.99
  • Age:
  • 8+

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HALLOWEEN CANDY BEARS

Kids can collect six new Halloween-themed Candy Bears, including the Grim Reaper, a devil, a witch, a pumpkin, candy corn, and Frankenstein.

Product Facts

  • MSRP:
  • $5 and up
  • Age:
  • 3+

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LEGO MINIFIGURES KEYCHAIN LIGHT HALLOWEEN

Each poseable Ghost and Skeleton LEGO Minifigure has a button-activated LED light in its feet.

Product Facts

  • MSRP:
  • $16.99
  • Age:
  • 6+

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BETRAYAL AT THE NEIBOLT HOUSE: THE EVIL OF PENNYWISE EXPANSION

Inspired by IT Chapter Two, this cooperative board game features five haunts, murders, monsters, and more. Players explore the house and attempt to beat It.

Product Facts

  • MSRP:
  • $24.99
  • Age:
  • 17+

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NIGHTMARE VESSELS HALLOWEEN 2

This Michael Myers figure includes swappable weapons and portraits and comes in a skull pumpkin container.

Product Facts

  • MSRP:
  • $105
  • Age:
  • 16+

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SPOOKY HOUSE

Crafters can build, paint, and decorate this creepy home, inspired by residences seen in Salem, Massachusetts.

Product Facts

  • MSRP:
  • $40
  • Age:
  • 4+

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CLASSIC PUMPKIN DECOR TATTOOS

Peel and apply these jack-o-lantern designs for a mess-free alternative to pumpkin carving.

Product Facts

  • MSRP:
  • $2.99
  • Age:
  • 4+

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MGA’S MINIVERSE MAKE IT MINI HALLOWEEN

Kids can create mini versions of Halloween items and treats like monster drinks, jack-o-lanterns, creepy cakes, or the rare shrimp cocktail from Beetlejuice in this mystery capsule series.

Product Facts

  • MSRP:
  • $11.99
  • Age:
  • 8+

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LIMITED EDITION SPECTRAL SERIES SHASHIBO

This limited-edition magnetic puzzle toy features Halloween-inspired artwork.

Product Facts

  • MSRP:
  • $25
  • Age:
  • 8+

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MONSTER MIX

Players roll the dice, flip challenge cards, collect monster parts like furry legs, tentacles, bones, and more, then build their creepy characters.

Product Facts

  • MSRP:
  • $25
  • Age:
  • 5+

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HAUNTED HALLOWEEN: THE TRICK-OR-TREAT GAME

Players go door-to-door to collect candy, then must protect their stash from ghosts.

Product Facts

  • MSRP:
  • $55
  • Age:
  • 7+

Buy Now

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The Toy Book — 2025 LA Fall Toy Preview Issue

Stay on the Pulse of Play!

A version of this feature first appeared in the 2025 LA Fall Toy Preview Issue of The Toy Book. Read the full issue here!

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About the author

Samantha Connell

Samantha Connell

Samantha is an Associate Editor for The Toy Book, The Pop Insider, and The Toy Insider. She loves to write, craft, and play with her adorable dog, Willow. She is a Ravenclaw, Star Wars fan (prequels included), and Clemson alumna. She also thinks that she is the favorite aunt.

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